The PropTech SEO Agency for Real Estate Technology Businesses

In the dynamic world of PropTech, our SEO solutions put your brand on the map. Combining industry expertise with innovative techniques, we help you dominate the digital real estate space.


Join our fast-growing clients

MADX is a top player in the premier league.

Constantly delivering value above and beyond high quality execution.

They help shape our strategic thinking impacting our entire content marketing engine.

Oren, CEO of Kuvre
Oren Greenberg
CEO, Kurve

How does it work?

  • research icon to represent MADX seo research services

    Keyword Research

    We harness in-depth keyword research to pinpoint opportunities for your business. By targeting precise, high-impact terms, we elevate your rankings, driving organic traffic and fostering growth in a competitive digital landscape.

  • an icon of a calendar to represent planning and strategy

    Content Marketing

    We leverage strategic content marketing to amplify your website's impact. By crafting compelling, SEO-optimized content, we not only enhance your site's authority but also engage visitors, converting them into loyal customers and boosting your business's online presence.

  • an icon with gears, graphs and a magnifying glass to represent SEO optimisations

    Technical Optimization

    We employ meticulous technical optimization to supercharge your website's performance. By refining site structure, improving load times, and addressing backend issues, we ensure a seamless user experience, bolstering your site's rank and enhancing the digital footprint of your business.

  • an icon showing connected nodes to show how websites can connect with one another for link building services

    Link Building

    We execute strategic link-building campaigns to fortify your website's authority. By cultivating high-quality, relevant backlinks, we elevate your site's credibility in search engine eyes, driving organic traffic and solidifying your business's position in the competitive online arena.

  • a computer and article icon to represent content marketing guide

    Market Research

    We delve deep into market research to understand your business landscape. By analyzing trends, competitors, and audience behaviors, we tailor strategies that resonate, ensuring your offerings stand out and effectively meet the evolving demands of your target market.

How We Revolutionize Property Markets with PropTech SEO

Initial Consultation & Goal Definition

Our FinTech Search PPC process begins with an initial consultation to understand your unique business needs and goals. We discuss your FinTech services, target audience, and desired outcomes. This step is crucial for setting clear, measurable objectives for the PPC campaign, ensuring that our strategies are perfectly aligned with your business vision.

Market Research & Competitive Analysis

We conduct in-depth market research and competitive analysis to understand the FinTech landscape. This includes analyzing competitors’ PPC strategies, identifying trending keywords, and understanding the search behavior of your target audience. This data forms the backbone of our PPC strategy, ensuring that we target the right keywords and audiences to maximize your ROI.

PPC Strategy Development

Based on our research, we develop a comprehensive PPC strategy tailored to the FinTech sector. This includes selecting the appropriate ad platforms, defining keyword strategies, and setting budget allocations. Our approach focuses on maximizing click-through rates and conversions while optimizing ad spend, ensuring the most efficient use of your budget.

Ad Creation & Optimization

Our team of creative experts crafts compelling ad copy and designs that resonate with your target audience. We optimize each ad for the highest performance, utilizing A/B testing to refine messaging and visuals. This step ensures that your ads are not only eye-catching but also effectively communicate the value of your FinTech services.

Launch and Management of PPC Campaigns

We launch your PPC campaigns with precision, continuously monitoring and managing them to ensure optimal performance. Our team adjusts bids, refines targeting, and optimizes ad placements in real time based on campaign data and performance metrics. This active management is key to driving successful results and achieving your marketing objectives.

Performance Analysis & Reporting

Utilizing advanced analytics tools, we closely monitor the performance of your PPC campaigns. We provide you with detailed reports that include key metrics like click-through rates, conversion rates, and ROI. These insights are crucial for understanding the impact of the campaigns and for making informed decisions moving forward.

Review, Feedback, and Continuous Optimization

We regularly review campaign performance with you and gather your feedback. This collaborative approach allows us to continually refine and optimize the PPC strategy. We stay agile and responsive to market changes, ensuring that your FinTech PPC campaigns remain effective and aligned with your evolving business needs.


We work within your team

Slack Connect for 24/7 Support

We are available to help support & provide help with Slack Connect on a daily basis. Just send your request through and we'll be there to help.

You'll be able to access all your data, reports & project management tools via Slack

Transparent Management

Have access to real time project management tools that show you exactly whats being worked on and when.

Monthly Reporting

Explore 100+ integrations that make your day-to-day workflow more efficient and familiar. Plus, our extensive developer tools.

Business Stage


Early-stage startups with initial funding. We offer foundational strategies to solidify market presence and drive initial growth.

Series A+

Growing businesses post-initial success. We amplify expansion with advanced marketing tactics and data-driven optimizations.


Established, large-scale corporations. We provide bespoke solutions to refine processes, enhance visibility, and sustain market leadership.


Why businesses love MADX

  • a photo of the CEO of postalytics who MADX helps with their SEO


    CEO @ Postalytics

    "Introducing the team at MADX into our SEO strategy has been a life saver. With their research & writing, we now consistently rank in Google for ICP-specific queries."

  • a photo of the CEO of parcel tracker who uses MADX to improve SEO


    Co-Founder @ Parcel Tracker

    "My main priority is to grow our businesses revenue. MADX has been fundamental to growing our user acquisition through SEO, which hugely impacts our bottom line."

Frequently Asked Questions

What Are the Key Steps Involved in Your FinTech Search PPC Service?

Our FinTech Search PPC service involves a series of strategic steps starting with an initial consultation to understand your specific needs. This is followed by market research and competitive analysis, development of a customized PPC strategy, creation and optimization of ad content, campaign launch and management, performance analysis, and ongoing optimization based on feedback and market trends.

How Do You Tailor PPC Campaigns for the FinTech Industry?

We tailor PPC campaigns for the FinTech industry by focusing on industry-specific keywords, trends, and compliance requirements. Our approach includes creating ads that resonate with the unique needs and language of the FinTech audience, and strategically targeting platforms where this audience is most active. We also ensure that all campaigns are compliant with financial advertising regulations.

What Makes Your Agency's Approach to FinTech PPC Unique?

Our approach to FinTech PPC is unique due to our specialized focus on the financial technology sector, our use of advanced data analytics, and our commitment to staying abreast of the latest industry trends and compliance standards. We combine industry expertise with innovative PPC strategies to deliver campaigns that are not only effective but also fully aligned with the FinTech landscape.

How Do You Measure the Success of PPC Campaigns?

We measure the success of our PPC campaigns using key metrics such as click-through rates, conversion rates, cost per conversion, and return on ad spend. We provide detailed analytics and regular reporting to our clients, ensuring transparency and enabling us to make data-driven adjustments for ongoing improvement.

Can Small or New FinTech Companies Benefit from Your PPC Services?

Absolutely. Our PPC services are highly beneficial for small or new FinTech companies. We offer scalable solutions that can be tailored to fit various budgets and objectives. Our targeted strategies are designed to increase visibility, drive relevant traffic, and support growth, regardless of company size.

How Quickly Can We Expect to See Results from PPC Campaigns?

The timeline for seeing results from PPC campaigns can vary, but typically, some form of results can be observed within a few days of campaign launch. However, for more significant and sustainable outcomes, a longer period of monitoring and optimization, usually a few weeks to a month, is recommended.

What Ongoing Support Do You Provide After the Campaign Launch?

Post-campaign launch, we provide ongoing support that includes continuous monitoring of campaign performance, regular optimization based on performance data, and adaptation to any changes in market trends or business objectives. We maintain open lines of communication with our clients to ensure that the campaigns are always aligned with their evolving needs.