NEW
GEO toolkit for ChatGPT, Perplexity & AI Overviews

The Webflow SEO Agency That Transforms Your Website’s Performance

Boost your rankings & organic traffic with expert Webflow SEO services. Optimize your site, enhance performance, and grow your business.

+187%
Avg. organic traffic / 6 mo
50+
SaaS projects
12.2M
AI Search impressions
10 min walkthrough · Co-founder Perry + a real client teardown
Working with
  • moonpay logo
  • veed.io company logo
  • postalytics company logo
  • parcel tracker company logo
  • brucira company logo
  • mashroom company logo
  • longvadon company logo
  • ruttl company logo
  • briefpro company logo
  • good annotations company logo
  • aptap company logo
  • Alexander company logo
  • Kurve company logo
  • EnterpriseAlumni company logo
  • maekersuite company logo
  • huggg logo
  • EmployPlan company logo
  • RCCO Logo
  • Upstix Logo
  • TitanHQ Logo
  • Volt Logo
  • Treecard Logo
  • Reveille Logo
  • Taggstarr Logo
  • Thunes Logo
  • Outra Logo
  • Seqera Logo
  • Ronspot Logo
  • Ordeful Logo
  • Beanstalk Logo
  • NextGEN Logo
  • Ronspot Logo
  • Exeevo Logo
  • Key ESG Logo
  • Hola Prime Logo
  • Barbri Logo
  • Irish Cancer Logo
  • Flick Logo
  • LearnEDI Logo
  • Nextflow Logo
  • Catalyst Logo
Our services

What We Offer

Five disciplines, engineered as one system. Pick a starting point or run them in parallel.

THE WORK

SEO that maximises Webflow's organic potential

Webflow's clean code and CMS Collections are a real SEO advantage — when they're configured correctly. We make sure they are, then build the content programme on top.

01

Webflow SEO audit and CMS architecture review

We audit your Webflow site for every technical issue affecting organic performance — crawlability, page speed, Core Web Vitals, canonical configuration, redirect setup, and CMS Collection indexation. We also review your Collection structure to ensure every CMS-generated page is correctly indexed, canonicalised, and targeting a specific keyword. Misconfigured noindex settings and orphaned Collection items are among the most common Webflow SEO issues — we address them systematically.

02

Keyword research and content gap analysis

We map the full keyword landscape for your product or market and identify the specific gaps in your current Webflow content coverage. For SaaS brands on Webflow, this typically means building out category pages, feature and use-case pages, comparison content, and a structured blog programme alongside existing product pages. We prioritise by commercial impact and build the content plan that closes the gaps in order.

03

On-page SEO and content production

We optimise your priority pages for their keyword targets — title tags, meta descriptions, heading hierarchy, image alt text, internal link structure, and schema markup. We also review the design system for SEO-relevant decisions at the component level, since component-level issues in Webflow affect every page built from that component. We produce content — blog posts, landing pages, comparison content — built for keyword relevance and buyer intent, published within your Webflow CMS.

04

Link building and ongoing monitoring

We build the backlink and authority profile that improves your Webflow domain's organic performance across all pages — through digital PR and editorial placements in the publications your buyers read. We monitor the site continuously, reviewing new CMS items and pages for SEO implications before they go live. Monthly reporting covers rankings, traffic, organic pipeline contribution, and what the programme does next.

Customer · Kurve

"MADX is a top player in the premier league. Constantly delivering value above and beyond high quality execution. They help shape our strategic thinking impacting our entire inbound marketing engine."

Webflow CMS

How We Build SEO Programmes That Maximise Webflow's Organic Potential

Webflow SEO audit and CMS Collection architecture review

We audit your Webflow site for every technical issue affecting organic performance — crawlability, page speed, Core Web Vitals, canonical tag configuration, redirect setup, and CMS Collection indexation. Webflow's hosting is fast and reliable, but Collection settings, robots.txt, 301 redirects, and custom code still need deliberate management. We review your Collection structure to ensure every CMS-generated page is correctly indexed, canonicalised, and targeting a keyword. Duplicate content, orphaned Collection items, and misconfigured noindex settings are among the most common Webflow SEO issues. We address all of them systematically.

Keyword research, content gap analysis, and on-page optimisation

We map the full keyword landscape for your product or market and identify the specific gaps in your current Webflow content coverage. For SaaS brands on Webflow, this typically means building out category pages, feature pages, comparison content, and a structured blog programme. We optimise your priority pages for their keyword targets — title tags, meta descriptions, heading hierarchy, image alt text, internal link structure, and schema markup — including review of the design system for SEO-relevant component-level decisions that affect every page built from that component.

Content production, authority building, and link acquisition

We produce the content that fills your organic gaps — blog posts, landing pages, product and feature pages, and comparison content — all written for keyword relevance and buyer intent, published and structured within your Webflow CMS. We work within your existing design system so new content matches your visual brand. In parallel, we build the backlink and authority profile through digital PR and editorial placements in the publications your buyers read — domain authority is what determines whether your Webflow content actually ranks for its target keywords.

Ongoing monitoring, CMS updates, and programme iteration

We monitor your Webflow site's organic performance continuously — tracking keyword rankings, traffic, and conversion rates from organic search. As you add new CMS items, pages, or product features, we review them for SEO implications before they go live. New Webflow pages published without keyword targeting or metadata are a common source of organic dilution. Monthly reporting is clear and commercial: rankings, traffic, organic pipeline contribution, and what the programme does next.

Our results

We Care About Results

Pipeline-tied reporting. Real numbers, real attribution, real outcomes.

left arrow
left arrow

WHY MADX?

In-house, Freelancer Or Agency?

The economics, speed and depth of an agency - without the bloat. We work as an extension of your team, not a vendor.

All-in-one team

Strategy, content, links, GEO — one roster, one Slack.

Real expertise

Senior practitioners on every account. No juniors learning on you.

Live reporting

Always-on dashboards tied to revenue, not vanity.

Built for SaaS

We only work with SaaS — so we move fast.

Perry Steward

Co-founder - MADX Digital

"We started MADX Digital because no agency was treating AI search like the structural shift it is. We're rebuilding the playbook for SaaS, and we'd love to show you ours."

HOW WE WORK

we partner with brands who are ambitious about growth

Every engagement starts with a scoping call so we can confirm fit, timeline, and the right mix of technical, content, and authority work. No surprise scope, no bait-and-switch.

01 / 03

Scoping call

Tell us what you’re building.

15-min call. We’ll listen, ask sharp questions, and tell you honestly if we’re the wrong fit.

02 / 03

Choose your fit

Sprint, retainer or custom.

90-day sprint, monthly retainers or something custom. Starting from $2,500 /mo.

03 / 03

start the work

Month 1 delivery, no long waits.

Onboarding wraps in 2-3 weeks. First deliverables ship before the end of month one.

FAQ

Frequently Asked Questions

Have more questions? Reach out to our sales team or schedule a call with our growth team

Is Webflow good for SEO?

Yes — Webflow is one of the better CMS platforms for SEO. Its hosting is fast, its code is clean, and it gives marketers direct control over SEO-critical elements (title tags, meta descriptions, canonical tags, alt text, robots settings) without requiring developer involvement. Webflow's CMS Collections are particularly powerful for building programmatic SEO at scale. The main SEO risks come from misconfigured Collection settings, incorrect noindex rules, or design decisions that affect heading hierarchy — all addressable with the right approach.

What are the most common Webflow SEO issues?

The most common Webflow SEO problems we find are: CMS Collection items set to noindex or missing from the sitemap, duplicate content from tag or category archive pages without canonical management, heading hierarchy broken by design component decisions (multiple H1s, H2s used for styling rather than structure), missing alt text on images across CMS templates, and 404 errors from changed Collection slugs without redirects. These are all fixable — and often represent significant quick wins once identified.

How does Webflow CMS affect SEO performance?

Webflow CMS is a strength for SEO when used correctly. Collections allow you to build scalable, programmatically structured content at a speed that's difficult in code-based CMSs. Template-level optimisation means improvements propagate across hundreds of items simultaneously. The risk is the inverse: template-level problems affect all items equally. We audit at the template level first, then at the item level, to ensure both are working in your favour.

How long does Webflow SEO take to show results?

Technical fixes — noindex corrections, canonical tags, sitemap improvements — can show ranking changes within 4–6 weeks. Content and authority building takes longer: typically 3–6 months before meaningful organic traffic growth. For Webflow sites with strong design and good content held back by technical issues, fixing the technical foundations often delivers the fastest initial results. The 6 and 12-month options are where sustained compounding growth becomes commercially significant.

Can you migrate an existing site to Webflow without losing SEO?

Yes. Migration to Webflow requires careful management of URL redirects, canonical tags, metadata, and internal linking to avoid losing organic rankings. We audit the existing site's organic footprint before migration, implement the required redirect mapping in Webflow, configure metadata correctly across all Collection templates and static pages, and monitor search console data closely post-launch to catch any unexpected losses before they compound.

Get started

Ready to Win in AI Search?

Free GEO audit and a 30-min teardown of your current AI visibility. No pitch, no commitment.

OR, REQUEST AN AUDIT