SEO Services for PR Teams
Enhance the effectiveness of your PR campaigns by integrating strategic SEO techniques, amplifying messages to resonate louder and reach a broader audience.
Join our fast-growing clients
Constantly delivering value above and beyond high quality execution.
They help shape our strategic thinking impacting our entire content marketing engine.

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How Our B2B SEO Process Works
Technical SEO
We employ meticulous technical optimization to supercharge your website's performance. By refining site structure, improving load times, and addressing backend issues, we ensure a seamless user experience, which bolsters your site's ranking and enhances the digital footprint of your business
Content Marketing
We deliver data-backed content marketing that amplifies your site’s performance. With relevant, SEO-optimized content, we build trust, capture interest, and convert traffic into customers, reinforcing your digital authority.
Link Building
We execute strategic link-building campaigns to fortify your website's authority. By securing high-quality, relevant backlinks, we enhance your site's credibility in search engines, drive organic traffic, and solidify your business's position in the competitive online landscape.
Digital PR
Our digital PR strategies secure authoritative links and brand mentions from relevant media outlets, bloggers, influencers, forums and social media platforms, which improve your rankings in search engines and AI platforms, build brand awareness and grow online visibility.
Generative Engine Optimization
We combine Generative Engine Optimization with effective SEO methods to increase your brand’s visibility in AI-generated search results. Through a combination of content optimization, brand building and technical SEO, we get your website ready for the future of search.
How we help PR Teams implement SEO
Initial PR Team SEO Review
Starting with a thorough review of your PR team's current online strategies and materials. We assess how SEO can be effectively used to amplify your PR efforts and increase campaign reach.
SEO-Enhanced PR Strategy Development
Developing an SEO-enhanced PR strategy to ensure your messages and campaigns are optimized for search visibility, reaching a broader and more targeted audience.
Optimizing PR Content for Search Engines
Focusing on optimizing all PR content for search engines, ensuring that your press releases, articles, and digital PR materials rank well and attract the right attention.
SEO Training for PR Teams
Providing specialized SEO training to your PR team, enabling them to integrate SEO best practices into their PR strategies and materials effectively.
Continuous SEO Monitoring for PR Campaigns
Regularly monitoring the SEO performance of your PR campaigns, ensuring that they maintain high visibility and reach the intended audience.
Reporting and Analysis for PR SEO Efforts
Offering detailed reporting and analysis on the SEO impact of your PR campaigns, providing insights for continuous improvement and strategy optimization.
Innovative SEO Approaches for PR Success
Implementing innovative SEO approaches tailored for PR success, ensuring your campaigns stay ahead in the competitive digital PR landscape.
Collaborating Seamlessly With Your Team
Slack Connect for 24/7 Support
You'll be able to access all your data, reports & project management tools via Slack
Transparent Management
Monthly Reporting
SEO for Every Startup Stage
Seed
Early-stage startups with initial funding. We offer foundational strategies to solidify market presence and drive initial growth.
Series A+
Growing businesses post-initial success. We amplify expansion with advanced marketing tactics and data-driven optimizations.
Enterprise
Established, large-scale corporations. We provide bespoke solutions to refine processes, enhance visibility, and sustain market leadership.
Why businesses love MADX
Dennis
CEO @ Postalytics
"Introducing the team at MADX into our SEO strategy has been a life saver. With their research & writing, we now consistently rank in Google for ICP-specific queries."
Arthur
Co-Founder @ Parcel Tracker
"My main priority is to grow our businesses revenue. MADX has been fundamental to growing our user acquisition through SEO, which hugely impacts our bottom line."
How we've helped brands grow
Frequently Asked Questions
What is the SEO Strategy for PR?
The SEO strategy for PR involves optimizing press releases, articles, and online PR materials for search engines. It's about ensuring that PR content is discoverable and ranks well in search results, extending its reach and impact.
How to Use SEO in PR?
Use SEO in PR by incorporating keywords into press releases and PR content, optimizing headlines and metadata, and building quality backlinks through media outreach and online publications.
What Does SEO Mean in PR?
In PR, SEO means ensuring that all public relations materials are optimized for search engines to increase visibility and reach. It involves using SEO tactics to amplify the impact of PR efforts online.
Why is it Important for PR Professionals to Understand SEO?
It's important for PR professionals to understand SEO as it expands the reach and effectiveness of PR campaigns. Knowledge of SEO enables them to craft content that performs well in search engines, extending the audience reach.
Is SEO Part of PR?
SEO has become an integral part of PR in the digital age. It complements traditional PR methods by increasing the online visibility of PR content and helping to reach a broader and more targeted audience.