SEO Services for Communications Teams

Our SEO services for communications teams ensure your content does more than just communicate—it connects and converts.


Join our fast-growing clients

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  • postalytics company logo
  • parcel tracker company logo
  • brucira company logo
  • mashroom company logo
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  • ruttl company logo
  • briefpro company logo
  • good annotations company logo
  • aptap company logo
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MADX is a top player in the premier league.

Constantly delivering value above and beyond high quality execution.

They help shape our strategic thinking impacting our entire content marketing engine.

Oren, CEO of Kuvre
Oren Greenberg
CEO, Kurve

How does it work?

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    Keyword Research

    We harness in-depth keyword research to pinpoint opportunities for your business. By targeting precise, high-impact terms, we elevate your rankings, driving organic traffic and fostering growth in a competitive digital landscape.

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    Content Marketing

    We leverage strategic content marketing to amplify your website's impact. By crafting compelling, SEO-optimized content, we not only enhance your site's authority but also engage visitors, converting them into loyal customers and boosting your business's online presence.

  • an icon with gears, graphs and a magnifying glass to represent SEO optimisations

    Technical Optimization

    We employ meticulous technical optimization to supercharge your website's performance. By refining site structure, improving load times, and addressing backend issues, we ensure a seamless user experience, bolstering your site's rank and enhancing the digital footprint of your business.

  • an icon showing connected nodes to show how websites can connect with one another for link building services

    Link Building

    We execute strategic link-building campaigns to fortify your website's authority. By cultivating high-quality, relevant backlinks, we elevate your site's credibility in search engine eyes, driving organic traffic and solidifying your business's position in the competitive online arena.

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    Market Research

    We delve deep into market research to understand your business landscape. By analyzing trends, competitors, and audience behaviors, we tailor strategies that resonate, ensuring your offerings stand out and effectively meet the evolving demands of your target market.

How we empower communications teams through SEO

Unified SEO and Communications Strategy

The foundation of our approach for communications teams involves developing a unified SEO and communications strategy. Recognizing the team's role in crafting cohesive, impactful narratives, we ensure that SEO efforts are seamlessly integrated with your overarching communications plan. This alignment enhances the online visibility of your content, ensuring it reaches a broader audience and supports the team's strategic objectives.

Brand Visibility and Online Reputation Management

A core focus is placed on boosting the brand's visibility and managing its online reputation through strategic SEO practices. We optimize the team's official statements, press releases, and key communications to rank prominently in search results. This strategy not only increases content exposure but also aids in shaping and controlling the narrative around your brand, a vital aspect of communications work.

Optimizing Content for Clarity and Reach

Our services include detailed content optimization to ensure that the team's key messages are clear, engaging, and SEO-friendly. Through keyword optimization, content structuring, and ensuring accessibility, we amplify your content's reach, making sure vital messages connect with your target audience effectively and drive the desired engagement.

Data-Driven Insights for Targeted Communication

Utilizing advanced SEO and analytics tools, we equip communications teams with deep insights into audience behavior and content performance. This enables the team to tailor their strategies based on real audience interactions with their content, refining messaging to enhance resonance and impact. Such insights are crucial for the ongoing refinement of communication strategies to better meet audience needs.

Building Authority with Strategic Link Acquisition

To reinforce the credibility and authority of your communications, we pursue a strategic link-building initiative. Acquiring backlinks from esteemed sources within your industry not only boosts your content's visibility in search engine rankings but also enhances the perceived trustworthiness and authority of your brand's messaging.

Integrating SEO with Broader Digital Communications

Recognizing the integral role of digital platforms in modern communication strategies, we ensure a holistic integration of SEO with social media, PR, and other digital communication efforts. This comprehensive approach ensures that messages are consistent and amplified across all digital channels, enhancing the reach and effectiveness of the team's communications.

Adaptive SEO for Dynamic Communication Needs

In line with the dynamic nature of communications, we offer continuous monitoring and adaptive optimization of your SEO strategy. This flexibility ensures that the communications team's efforts remain effective and relevant, responding to evolving search engine algorithms, audience behavior, and competitive landscapes. Regular updates and strategy adjustments keep your SEO initiatives in lockstep with your communications goals.


We work within your team

Slack Connect for 24/7 Support

We are available to help support & provide help with Slack Connect on a daily basis. Just send your request through and we'll be there to help.

You'll be able to access all your data, reports & project management tools via Slack

Transparent Management

Have access to real time project management tools that show you exactly whats being worked on and when.

Monthly Reporting

Explore 100+ integrations that make your day-to-day workflow more efficient and familiar. Plus, our extensive developer tools.

Business Stage


Early-stage startups with initial funding. We offer foundational strategies to solidify market presence and drive initial growth.

Series A+

Growing businesses post-initial success. We amplify expansion with advanced marketing tactics and data-driven optimizations.


Established, large-scale corporations. We provide bespoke solutions to refine processes, enhance visibility, and sustain market leadership.


Why businesses love MADX

  • a photo of the CEO of postalytics who MADX helps with their SEO


    CEO @ Postalytics

    "Introducing the team at MADX into our SEO strategy has been a life saver. With their research & writing, we now consistently rank in Google for ICP-specific queries."

  • a photo of the CEO of parcel tracker who uses MADX to improve SEO


    Co-Founder @ Parcel Tracker

    "My main priority is to grow our businesses revenue. MADX has been fundamental to growing our user acquisition through SEO, which hugely impacts our bottom line."

Frequently Asked Questions

How Can SEO Enhance the Efforts of Communications Teams?

SEO enhances the efforts of communications teams by boosting the online visibility of their content, ensuring messages reach a wider yet targeted audience. Optimizing content for search engines allows teams to effectively disseminate information, increasing engagement and driving awareness of their initiatives.

What Are the Core SEO Strategies for Communications Teams?

Core SEO strategies for communications teams include conducting thorough keyword research to align content with audience search behavior, optimizing web content for readability and engagement, and building a robust backlink profile to elevate the authority and credibility of their communications. These strategies are vital for improving search rankings and visibility.

How Does SEO Influence Content Distribution for Communications?

SEO significantly influences content distribution by ensuring that communications content ranks well in search results, making it more likely to be seen and shared. Effective SEO practices help teams distribute their content across a variety of channels, maximizing reach and impact.

What Role Does Analytics Play in SEO for Communications?

Analytics plays a crucial role in SEO for communications by offering insights into how content performs in search engines and how audiences engage with it. These insights enable teams to refine their strategies, focusing efforts on what works best for engaging their target audience and achieving their communications objectives.

How Do We Ensure Our Communications Content Remains SEO-Friendly?

We ensure our communications content remains SEO-friendly by regularly updating it with relevant keywords, ensuring it meets the latest SEO standards, and keeping it informative and engaging. Continuous monitoring and optimization help maintain high search engine rankings and audience engagement.

Why Is Consistent SEO Training Important for Communications Teams?

Consistent SEO training is important for communications teams to stay updated on the latest SEO trends and algorithm changes. This knowledge enables them to effectively optimize content and strategies, ensuring their communications efforts continue to achieve optimal visibility and impact.

How Can Communications Teams Measure the Impact of Their SEO Strategies?

Communications teams can measure the impact of their SEO strategies by tracking metrics such as changes in organic search traffic, search engine rankings for targeted keywords, and engagement rates with their content. These metrics help assess the effectiveness of SEO efforts in supporting their communications goals.