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Amplify your crypto website’s search visibility and market credibility with our tailored cryptocurrency SEO services.
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Five disciplines, engineered as one system. Pick a starting point or run them in parallel.
We boost visibility in AI search using advanced GEO strategies.
We optimize site speed, structure, and performance to boost rankings.
We create SEO content that builds trust, traffic, and conversions.
We earn authoritative links and mentions to boost rankings and visibility.
We build high-quality backlinks to boost authority, traffic, and rankings.
Crypto and Web3 companies face SEO challenges that generic agencies don't understand — compliance constraints, trust barriers, and a rapidly shifting keyword landscape. We navigate all of it.
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We audit your site for technical SEO issues alongside the content and compliance factors that affect crypto rankings — YMYL signals, trust indicators, and the specific restrictions that apply to financial and crypto-adjacent content. Most technical audits miss the compliance layer. Ours doesn't.
02
The crypto keyword landscape moves faster than almost any other category — new tokens, new protocols, and new use cases create search demand continuously. We map the high-intent opportunities in your specific niche and build the content strategy to own them before competitors do.
03
Crypto audiences are highly technical and quick to identify shallow content. We produce content that reflects genuine expertise — technical accuracy, current awareness, and the depth your audience expects. Content that passes the credibility test with crypto readers also passes the E-E-A-T signals Google requires in YMYL categories.
04
Links and citations from credible Web3 publications are among the most valuable SEO assets a crypto project can build. We acquire them through editorial relationships, expert contributions, and targeted digital PR — building the authority profile that lifts your rankings and your credibility simultaneously.
Customer · Kurve
"MADX is a top player in the premier league. Constantly delivering value above and beyond high quality execution. They help shape our strategic thinking impacting our entire inbound marketing engine."
Oren Greenberg
Co-founder - KURVE
We start with a full technical and content audit — identifying the crawlability issues, site speed bottlenecks, and structural problems that are limiting your rankings. For crypto sites, we also assess the YMYL signals Google evaluates for financial content: author authority, trust indicators, and the editorial standards that affect how much weight your pages receive in search results.
We map the keyword opportunities across your specific niche — whether that's DeFi, NFTs, Layer 2 infrastructure, crypto exchanges, or Web3 tooling. The crypto keyword landscape is uniquely dynamic: we monitor it continuously to identify emerging search demand before it peaks, and build your content strategy around the terms that drive informed, high-intent traffic.
Crypto content that ranks needs to satisfy two audiences simultaneously: Google's quality signals and your technically sophisticated readers. We produce content with the accuracy, depth, and current awareness that Web3 audiences expect — and structure it to satisfy the E-E-A-T requirements Google applies to financial and investment-adjacent content. Generic content doesn't perform in this category.
We optimise every priority page for its target keyword cluster — metadata, heading structure, internal linking, and schema markup. For crypto sites, schema implementation is particularly valuable: organisation, FAQ, and article markup provide the structured signals that improve how your content appears in search results and AI-generated summaries.
Pipeline-tied reporting. Real numbers, real attribution, real outcomes.
Every engagement starts with a scoping call so we can confirm fit, timeline, and the right mix of technical, content, and authority work. No surprise scope, no bait-and-switch.
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Scoping call
15-min call. We’ll listen, ask sharp questions, and tell you honestly if we’re the wrong fit.
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Choose your fit
90-day sprint, monthly retainers or something custom. Starting from $2,500 /mo.
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start the work
Onboarding wraps in 2-3 weeks. First deliverables ship before the end of month one.
Have more questions? Reach out to our sales team or schedule a call with our growth team
Crypto SEO applies the same core disciplines — technical optimisation, content, and authority building — to a category with unique challenges. Crypto content is classified as YMYL (Your Money or Your Life) by Google, which means it faces higher quality and trust standards than most niches. Compliance constraints limit what some crypto brands can say in their content. And the keyword landscape shifts with market cycles and protocol launches. Effective crypto SEO navigates all of these factors — not just the generic ones.
SEO operates differently from paid advertising — organic content faces fewer direct restrictions than paid crypto ads on Google or Meta. That said, financial content in the crypto space still needs to meet Google's E-E-A-T standards and avoid making claims that could trigger content quality penalties. We work within these parameters to build content strategies that grow your organic presence without creating compliance risk.
New crypto sites or those with thin content and low authority typically see meaningful ranking improvements in 4–6 months. Established projects with existing domain authority can see faster movement. Our 3-month programme focuses on the highest-impact work first — technical fixes, priority content, and initial authority building — so results are compounding before the initial engagement ends.
The highest-performing content types for crypto SEO are: explanatory and educational content (what is X, how does X work), comparison content (X vs Y), use-case content, and timely analysis that captures search demand around market events. Long-form, technically accurate content consistently outperforms thin content in YMYL categories — depth and credibility are the variables Google rewards.
We work with exchanges, DeFi protocols, NFT platforms, crypto infrastructure providers, Web3 tooling companies, and blockchain-adjacent SaaS businesses. Our positioning is in technical SEO and content for complex, high-trust categories — crypto and Web3 sit squarely within that.
Month 1: Full technical audit, keyword strategy, and YMYL content assessment. Month 2: On-page optimisation, priority content delivery, and link building launch. Month 3: Performance review, content expansion, and planning for the 6-month continuation. You end the programme with a technically sound site, live content generating early organic visibility, and an authority building programme in motion.
Free GEO audit and a 30-min teardown of your current AI visibility. No pitch, no commitment.
