SEO Technical Optimization for SaaS Websites
We identify the most impactful technical changes that you can implement to achieve the fastest results.
Join our fast-growing SaaS clients
Work with us:
1
Technical & on-page SEO site audits for your SaaS website
2
Technical consultation for implementing audit tasks
3
Continuous reporting & audits to keep your site up-to-date
How we technically optimise your website for SEO

Kick-off & Onboarding
At the beginning of our partnership, one of the first steps we take is gathering all the necessary access credentials to connect with your various accounts.
This includes login information for platforms such as Google Search Console, Google Analytics, and other relevant accounts critical to your SaaS marketing strategy.
By having these connections in place, we can gain a deeper understanding of your current performance and identify potential areas for improvement. Additionally, it allows us to track progress easily and make data-driven decisions for your campaigns moving forward.

Technical Crawl
To ensure that your website is performing at its best, we begin by conducting a series of deep dives into your site's code and structure.
Our analysis covers a wide range of factors critical to your website's performance and search engine rankings. This includes examining the URL structure, identifying any on-page HTML issues, analysing server response codes, and measuring page load times.

Technical Audit
After completing the initial website crawl, we meticulously evaluate the findings and organise the identified issues into appropriate categories.
This allows us to identify areas that need improvement and develop a plan of action. We then prioritise our recommendations based on their potential impact, ensuring that your team's efforts in implementing them will be most effective.
This approach lets us focus on the most pressing issues first and help your website perform at its best.

Technical Consultation
Your team will receive a comprehensive technical audit report, which will provide a detailed breakdown of all the issues we have discovered during our initial crawl.
Our Technical Audit Delivery Call serves as a workshop where we will discuss these findings in-depth, providing insights into the root cause of each issue and explaining why it impacts your website's performance.
During this process, we will also discuss potential solutions and their impact on your website. Our team will work closely with you to provide guidance and support, helping you understand your website's technical aspects and the steps needed to improve its performance.

Implementation Consulting
As your team implements the changes identified in our technical audit, our technologists will be available to provide guidance and support every step of the way. We will work closely with your team to ensure that the changes are optimised for SEO performance.
To ensure a smooth and efficient process, we utilise project management tools to manage tasks and provide consulting through Slack and regular consulting calls. Our team will be available to answer any questions, provide feedback, and offer recommendations as needed.

Continuous Improvement
As your team works to implement the recommended fixes, our team will be closely monitoring the changes regularly. We will report back on any updates we discover, providing you with a clear understanding of the impact of the changes made.
By utilising advanced software tools, we can provide high-impact change recommendations much faster than traditional methods. This allows us to quickly identify which changes have the most significant impact on your website's performance and adjust our strategy accordingly.
This approach allows us to make data-driven decisions leading to even better performance and search engine rankings.
How we've helped SaaS brands grow
Why SaaS companies love MADX
Dennis
CEO @ Postalytics
"Introducing the team at MADX into our SEO strategy has been a life saver. With their research & writing, we now consistently rank in Google for ICP-specific queries."
Arthur
Co-Founder @ Parcel Tracker
"My main priority is to grow our businesses revenue. MADX has been fundamental to growing our user acquisition through SEO, which hugely impacts our bottom line."
How MADX can scale your SEO
SEO for SaaS
Learn about how we drive growth for SaaS & Tech businesses
Keyword Research
Grow your business with MADX guiding your SaaS marketing team
Technical Optimization
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Content Marketing
Improve your sites authority with relevant niche links to your content
Link Building
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Paid Search
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Answers to your questions
SEO technical optimisation refers to improving a website's technical elements to enhance its visibility in search engine results pages (SERPs). Technical optimisation includes improving website speed, making the website mobile-friendly, and ensuring it is crawlable by search engines.
Other activities include optimising meta tags, header tags, alt tags, images, and sitemaps. It also includes the proper use of structured data, which helps search engines understand the content of a web page and display it in a more meaningful way in the SERPs, such as rich snippets, breadcrumbs, and other elements.
SEO technical optimisation aims to ensure that search engines can easily crawl and understand the website and that users can easily navigate and interact with it. By addressing technical SEO issues, websites can improve their visibility in search engine results and drive more organic traffic.
A technical SEO audit is a detailed examination of a website's technical elements to identify and fix any issues preventing it from ranking well in search engine results pages (SERPs).
It includes analysing website structure, code, content, mobile optimisation, website speed, crawl ability, indexability, structured data implementation and other technical elements. The audit findings create an actionable plan to improve the website's technical SEO and visibility in search results, thus driving more organic traffic.
Selecting the ideal SaaS marketing agency can significantly boost your revenue. Here are five steps to make a perfect choice:
1. Establish a budget.
2. Determine the value of your company's success.
3. Evaluate the agency's website. Is it professional and instils confidence?
4. Examine the agency's past work. Does it have positive testimonials?
5. Ensure compatibility. Are the agency's values aligned with yours?
6. Schedule a call and inquire about their SaaS marketing approach.