The FinTech PPC Agency for Financial Tech Companies

Elevate your FinTech brand with our precision-targeted PPC campaigns. Designed to meet the unique demands of the FinTech sector, we bring you closer to your audience with impactful results.


Join our fast-growing clients

MADX is a top player in the premier league.

Constantly delivering value above and beyond high quality execution.

They help shape our strategic thinking impacting our entire content marketing engine.

Oren, CEO of Kuvre
Oren Greenberg
CEO, Kurve

How does it work?

  • research icon to represent MADX seo research services

    Keyword Research

    We harness in-depth keyword research to pinpoint opportunities for your business. By targeting precise, high-impact terms, we elevate your rankings, driving organic traffic and fostering growth in a competitive digital landscape.

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    Content Marketing

    We leverage strategic content marketing to amplify your website's impact. By crafting compelling, SEO-optimized content, we not only enhance your site's authority but also engage visitors, converting them into loyal customers and boosting your business's online presence.

  • an icon with gears, graphs and a magnifying glass to represent SEO optimisations

    Technical Optimization

    We employ meticulous technical optimization to supercharge your website's performance. By refining site structure, improving load times, and addressing backend issues, we ensure a seamless user experience, bolstering your site's rank and enhancing the digital footprint of your business.

  • an icon showing connected nodes to show how websites can connect with one another for link building services

    Link Building

    We execute strategic link-building campaigns to fortify your website's authority. By cultivating high-quality, relevant backlinks, we elevate your site's credibility in search engine eyes, driving organic traffic and solidifying your business's position in the competitive online arena.

  • a computer and article icon to represent content marketing guide

    Market Research

    We delve deep into market research to understand your business landscape. By analyzing trends, competitors, and audience behaviors, we tailor strategies that resonate, ensuring your offerings stand out and effectively meet the evolving demands of your target market.

How We Maximize Results with FinTech Focused PPC Campaigns

Initial Consultation and Goal Setting

The process begins with an initial consultation to understand your FinTech company's specific goals for PPC. We discuss your target audience, budget, and expected outcomes, setting the foundation for a customized PPC strategy.

Market Research and Keyword Analysis

We conduct thorough market research and keyword analysis, identifying terms and phrases that your target audience is searching for. This critical step ensures that your PPC campaigns are targeting the most relevant and effective keywords.

Ad Creation and Optimization

Our team crafts compelling ad copy tailored to the FinTech industry. We focus on creating ads that resonate with your target audience, integrating key keywords, and optimizing them for maximum click-through rates.

Landing Page Development and Optimization

We develop and optimize landing pages that are aligned with your PPC ads. These pages are designed to provide a seamless user experience and to encourage conversions, enhancing the effectiveness of the PPC campaign.

Targeting and Bid Management

Our approach includes precise targeting and strategic bid management. We use demographic, geographic, and behavioral data to target your ads effectively while managing bids to ensure the best use of your budget for optimal results.

Performance Monitoring and Analysis

We continuously monitor the performance of your PPC campaigns using advanced analytics tools. This ongoing analysis allows us to make data-driven decisions and adjustments to improve campaign performance.

Regular Reporting and Strategy Adjustments

You will receive regular reports detailing the performance of your PPC campaigns, including metrics like click-through rates, conversion rates, and ROI. Based on these insights, we make strategic adjustments to continuously optimize the campaign.


We work within your team

Slack Connect for 24/7 Support

We are available to help support & provide help with Slack Connect on a daily basis. Just send your request through and we'll be there to help.

You'll be able to access all your data, reports & project management tools via Slack

Transparent Management

Have access to real time project management tools that show you exactly whats being worked on and when.

Monthly Reporting

Explore 100+ integrations that make your day-to-day workflow more efficient and familiar. Plus, our extensive developer tools.

Business Stage


Early-stage startups with initial funding. We offer foundational strategies to solidify market presence and drive initial growth.

Series A+

Growing businesses post-initial success. We amplify expansion with advanced marketing tactics and data-driven optimizations.


Established, large-scale corporations. We provide bespoke solutions to refine processes, enhance visibility, and sustain market leadership.


Why businesses love MADX

  • a photo of the CEO of postalytics who MADX helps with their SEO


    CEO @ Postalytics

    "Introducing the team at MADX into our SEO strategy has been a life saver. With their research & writing, we now consistently rank in Google for ICP-specific queries."

  • a photo of the CEO of parcel tracker who uses MADX to improve SEO


    Co-Founder @ Parcel Tracker

    "My main priority is to grow our businesses revenue. MADX has been fundamental to growing our user acquisition through SEO, which hugely impacts our bottom line."

Frequently Asked Questions

How Does Our FinTech Search PPC Service Differ?

Our FinTech Search PPC service is tailored to the specific needs of the financial technology sector. We focus on keyword selection, ad creation, and targeting strategies that resonate with the unique aspects of the FinTech audience, ensuring higher engagement and conversion rates.

What Can Clients Expect in Terms of ROI from PPC Campaigns?

Clients can expect a significant return on investment (ROI) from our PPC campaigns. We optimize campaigns for maximum conversion while efficiently managing ad spend. The ROI will vary based on several factors, including budget, market competitiveness, and campaign goals.

How Do We Ensure Compliance with Financial Regulations in PPC Ads?

We ensure compliance with financial regulations by staying updated with the latest legal standards in the FinTech industry. Our team carefully reviews all ad content for compliance, reducing the risk of legal issues while maintaining the effectiveness of the ads.

What Is the Process of Keyword Selection for FinTech PPC?

Our keyword selection process involves extensive research to identify the most relevant and high-performing keywords for the FinTech industry. We consider search volume, competition, and relevance to your specific services to create an effective keyword strategy.

How Do We Track the Success of PPC Campaigns?

We track the success of PPC campaigns using metrics such as click-through rate, conversion rate, cost per conversion, and overall ad spend. We use advanced analytics tools to monitor these metrics, providing insights into campaign performance and areas for improvement.

Can We Adjust PPC Campaigns Based on Performance Data?

Yes, we continuously adjust PPC campaigns based on performance data. We analyze the results and make real-time changes to optimize ad performance, including adjustments in keywords, ad copy, targeting options, and budget allocation.

What Kind of Support Do Clients Receive During a PPC Campaign?

Clients receive comprehensive support throughout the PPC campaign. This includes regular updates, access to performance data, and consultations to discuss campaign progress and strategies. Our team is available to answer any questions and provide guidance as needed.

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