The FinTech Marketing Agency That Drives Traffic & Sales

Drive growth and innovation in your FinTech brand with our specialized marketing strategies. We create messages that resonate in the fast-paced world of financial technology.


Join our fast-growing clients

MADX is a top player in the premier league.

Constantly delivering value above and beyond high quality execution.

They help shape our strategic thinking impacting our entire content marketing engine.

Oren, CEO of Kuvre
Oren Greenberg
CEO, Kurve

How does it work?

  • research icon to represent MADX seo research services

    Keyword Research

    We harness in-depth keyword research to pinpoint opportunities for your business. By targeting precise, high-impact terms, we elevate your rankings, driving organic traffic and fostering growth in a competitive digital landscape.

  • an icon of a calendar to represent planning and strategy

    Content Marketing

    We leverage strategic content marketing to amplify your website's impact. By crafting compelling, SEO-optimized content, we not only enhance your site's authority but also engage visitors, converting them into loyal customers and boosting your business's online presence.

  • an icon with gears, graphs and a magnifying glass to represent SEO optimisations

    Technical Optimization

    We employ meticulous technical optimization to supercharge your website's performance. By refining site structure, improving load times, and addressing backend issues, we ensure a seamless user experience, bolstering your site's rank and enhancing the digital footprint of your business.

  • an icon showing connected nodes to show how websites can connect with one another for link building services

    Link Building

    We execute strategic link-building campaigns to fortify your website's authority. By cultivating high-quality, relevant backlinks, we elevate your site's credibility in search engine eyes, driving organic traffic and solidifying your business's position in the competitive online arena.

  • a computer and article icon to represent content marketing guide

    Market Research

    We delve deep into market research to understand your business landscape. By analyzing trends, competitors, and audience behaviors, we tailor strategies that resonate, ensuring your offerings stand out and effectively meet the evolving demands of your target market.

How We Innovate Marketing Strategies for the FinTech Sector

Initial Consultation and Market Assessment

We begin with an initial consultation to understand your specific FinTech business and marketing needs. This step involves an assessment of your market positioning, target audience, and goals, forming the foundation for a tailored marketing strategy.

Competitive Landscape Analysis

Our team conducts an in-depth analysis of the competitive landscape. We identify key players, market trends, and opportunities in the FinTech sector. This analysis is crucial for developing strategies that position your brand effectively in a competitive market.

Custom Marketing Strategy Development

Based on our assessments, we develop a custom marketing strategy for your FinTech firm. This strategy includes identifying the most effective channels, tactics, and messaging to reach and engage your target audience, and setting clear, measurable goals.

Implementation of Marketing Tactics

We execute the marketing plan using a mix of tactics suited to FinTech, such as digital advertising, content marketing, social media engagement, and email campaigns. Our focus is on creating impactful and data-driven marketing initiatives.

Continuous Performance Monitoring

Our approach includes continuous monitoring of marketing efforts using advanced analytics tools. We track key performance indicators (KPIs) to measure the effectiveness of different tactics and ensure they align with your business objectives.

Regular Client Feedback and Strategy Refinement

We actively seek your feedback and involve you in the process. Your insights are valuable for refining and optimizing the marketing strategy. This collaborative approach ensures our efforts are aligned with your evolving business needs and goals.

Detailed Reporting and ROI Analysis

Regular detailed reports are provided, highlighting the outcomes of our marketing efforts. We analyze the return on investment (ROI) and discuss the results, ensuring transparency and allowing for informed decision-making for future strategies.


We work within your team

Slack Connect for 24/7 Support

We are available to help support & provide help with Slack Connect on a daily basis. Just send your request through and we'll be there to help.

You'll be able to access all your data, reports & project management tools via Slack

Transparent Management

Have access to real time project management tools that show you exactly whats being worked on and when.

Monthly Reporting

Explore 100+ integrations that make your day-to-day workflow more efficient and familiar. Plus, our extensive developer tools.

Business Stage


Early-stage startups with initial funding. We offer foundational strategies to solidify market presence and drive initial growth.

Series A+

Growing businesses post-initial success. We amplify expansion with advanced marketing tactics and data-driven optimizations.


Established, large-scale corporations. We provide bespoke solutions to refine processes, enhance visibility, and sustain market leadership.


Why businesses love MADX

  • a photo of the CEO of postalytics who MADX helps with their SEO


    CEO @ Postalytics

    "Introducing the team at MADX into our SEO strategy has been a life saver. With their research & writing, we now consistently rank in Google for ICP-specific queries."

  • a photo of the CEO of parcel tracker who uses MADX to improve SEO


    Co-Founder @ Parcel Tracker

    "My main priority is to grow our businesses revenue. MADX has been fundamental to growing our user acquisition through SEO, which hugely impacts our bottom line."

Frequently Asked Questions

What Specialized Strategies Do We Use for FinTech Marketing?

Our FinTech marketing strategies are tailored to the unique dynamics of the financial technology sector. We use a combination of digital marketing, content creation, targeted advertising, and industry-specific SEO tactics to effectively reach and engage your desired audience.

How Do We Ensure Compliance in FinTech Marketing?

Compliance is paramount in FinTech marketing. We stay updated with financial regulations and ensure all marketing materials adhere to legal standards. Our team works closely with legal experts to ensure all content is compliant while still being engaging and informative.

What Makes Our Approach to FinTech Content Creation Unique?

Our approach to FinTech content creation is unique in its blend of industry expertise and creative storytelling. We focus on developing content that not only informs but also resonates with your audience, whether they're industry professionals or general consumers interested in FinTech.

How Do We Measure the Effectiveness of FinTech Marketing Campaigns?

We measure the effectiveness of FinTech marketing campaigns using various metrics such as engagement rates, website traffic, lead generation, and conversion rates. We also analyze customer feedback and market trends to continually refine our strategies.

Can We Assist with International FinTech Marketing?

Yes, we can assist with international FinTech marketing. Our team is experienced in global market trends and can tailor strategies to various regions, ensuring your marketing resonates with diverse international audiences.

What Digital Channels Do We Utilize for FinTech Marketing?

We utilize a range of digital channels for FinTech marketing, including social media platforms, search engines, email marketing, and FinTech forums. Our choice of channels depends on where your target audience is most active and receptive.

What Post-Campaign Support and Analysis Do We Provide?

After a campaign, we provide comprehensive support and analysis. This includes a detailed review of campaign performance, insights into customer responses, and recommendations for future marketing activities. Our goal is to ensure continuous improvement and sustained success.

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