The PropTech Backlinking Agency for Real Estate Technology Companies

Strengthen your digital foundation in the PropTech industry with strategic backlinking. Our approach ensures that your site gains authority and relevance, connecting you to the right networks.


Join our fast-growing clients

MADX is a top player in the premier league.

Constantly delivering value above and beyond high quality execution.

They help shape our strategic thinking impacting our entire content marketing engine.

Oren, CEO of Kuvre
Oren Greenberg
CEO, Kurve

How does it work?

  • research icon to represent MADX seo research services

    Keyword Research

    We harness in-depth keyword research to pinpoint opportunities for your business. By targeting precise, high-impact terms, we elevate your rankings, driving organic traffic and fostering growth in a competitive digital landscape.

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    Content Marketing

    We leverage strategic content marketing to amplify your website's impact. By crafting compelling, SEO-optimized content, we not only enhance your site's authority but also engage visitors, converting them into loyal customers and boosting your business's online presence.

  • an icon with gears, graphs and a magnifying glass to represent SEO optimisations

    Technical Optimization

    We employ meticulous technical optimization to supercharge your website's performance. By refining site structure, improving load times, and addressing backend issues, we ensure a seamless user experience, bolstering your site's rank and enhancing the digital footprint of your business.

  • an icon showing connected nodes to show how websites can connect with one another for link building services

    Link Building

    We execute strategic link-building campaigns to fortify your website's authority. By cultivating high-quality, relevant backlinks, we elevate your site's credibility in search engine eyes, driving organic traffic and solidifying your business's position in the competitive online arena.

  • a computer and article icon to represent content marketing guide

    Market Research

    We delve deep into market research to understand your business landscape. By analyzing trends, competitors, and audience behaviors, we tailor strategies that resonate, ensuring your offerings stand out and effectively meet the evolving demands of your target market.

How We Strengthen Online Authority with PropTech Backlinking Strategies

Initial Consultation & Strategy Outline

The first step in our PropTech Backlinking service is an initial consultation where we learn about your business, target audience, and objectives. We discuss your current online presence and backlink profile. This step is essential for creating a personalized backlink strategy that aligns with your specific needs in the property technology sector.

Website and Content Assessment

Before diving into backlinking, we thoroughly assess your website and existing content. This evaluation focuses on identifying strengths, weaknesses, and opportunities, ensuring that your site is optimized for both users and search engines. A strong foundation is critical for effective backlinking and overall SEO success.

Competitor Backlink Analysis

We conduct a detailed analysis of your competitors' backlink profiles. This step involves identifying where they are acquiring their links and understanding the strategies they employ. By analyzing this data, we can develop a backlinking approach that not only competes with but also surpasses your competitors in the PropTech industry.

High-Quality Link Building

Our approach to link building emphasizes quality over quantity. We focus on acquiring backlinks from reputable, industry-specific websites and platforms that are relevant to the PropTech sector. This includes outreach to publishers, collaboration with industry influencers, and leveraging content marketing efforts.

Content Creation & Distribution

Compelling content is at the heart of successful backlinking. We create and distribute high-quality, informative content that resonates with the PropTech audience. This content is not only designed to attract backlinks but also to position your brand as an authority in the industry.

Monitoring & Analysis of Backlink Performance

We continuously monitor and analyze the performance of your backlinks. Using advanced analytics tools, we track the impact of our backlinking efforts on your website's search engine rankings, traffic, and overall online presence. This ongoing analysis allows us to make data-driven adjustments for optimal results.

Regular Reporting & Strategic Adjustments

Transparency and collaboration are key components of our service. We provide regular reports detailing your backlink progress and performance. Based on these insights and your feedback, we make strategic adjustments to the backlinking strategy, ensuring it remains aligned with your evolving business goals and the dynamic nature of the PropTech industry.


We work within your team

Slack Connect for 24/7 Support

We are available to help support & provide help with Slack Connect on a daily basis. Just send your request through and we'll be there to help.

You'll be able to access all your data, reports & project management tools via Slack

Transparent Management

Have access to real time project management tools that show you exactly whats being worked on and when.

Monthly Reporting

Explore 100+ integrations that make your day-to-day workflow more efficient and familiar. Plus, our extensive developer tools.

Business Stage


Early-stage startups with initial funding. We offer foundational strategies to solidify market presence and drive initial growth.

Series A+

Growing businesses post-initial success. We amplify expansion with advanced marketing tactics and data-driven optimizations.


Established, large-scale corporations. We provide bespoke solutions to refine processes, enhance visibility, and sustain market leadership.


Why businesses love MADX

  • a photo of the CEO of postalytics who MADX helps with their SEO


    CEO @ Postalytics

    "Introducing the team at MADX into our SEO strategy has been a life saver. With their research & writing, we now consistently rank in Google for ICP-specific queries."

  • a photo of the CEO of parcel tracker who uses MADX to improve SEO


    Co-Founder @ Parcel Tracker

    "My main priority is to grow our businesses revenue. MADX has been fundamental to growing our user acquisition through SEO, which hugely impacts our bottom line."

Frequently Asked Questions

What is PropTech Backlinking and Why is it Important?

PropTech backlinking is the process of acquiring links from external websites to your PropTech business's website. These backlinks are crucial for SEO as they signal to search engines that other sites consider your content valuable and authoritative. This not only helps in improving your site’s search engine rankings but also drives targeted traffic and enhances brand credibility within the property technology industry.

How Do You Ensure the Quality of Backlinks in PropTech SEO?

We prioritize the quality of backlinks by targeting reputable and relevant websites within the PropTech and real estate sectors. Our team conducts thorough research to identify authoritative domains and utilizes ethical outreach strategies. This ensures that the backlinks we acquire are not only high in quality but also pertinent to your niche, thereby supporting your SEO and credibility effectively.

How Long Does It Take to See Results from PropTech Backlinking?

The time frame to see tangible results from PropTech backlinking varies, typically ranging from a few months to a year. SEO and backlinking are long-term strategies. Initial results like improved search rankings or increased website traffic can often be observed within a few months, but the most significant impacts, particularly in competitive markets, are seen over a longer period.

Can PropTech Backlinking Help My Site Rank for Competitive Keywords?

Yes, PropTech backlinking can significantly help your site rank for competitive keywords. By acquiring backlinks from authoritative and relevant sources, we enhance your website's authority, which is a key factor in search engine rankings. This, combined with strategic keyword optimization, increases your chances of ranking for competitive terms in the PropTech industry.

What Differentiates Your PropTech Backlinking Service from Others?

Our PropTech backlinking service stands out due to our deep understanding of the real estate and property technology industries. We combine this industry expertise with proven SEO strategies, focusing on acquiring high-quality, relevant backlinks and creating content that aligns with both your brand and SEO goals. This specialized approach ensures more effective and targeted results.

How is the Success of Backlinking Campaigns Measured?

We measure the success of backlinking campaigns using metrics such as the number and quality of backlinks acquired, improvements in search engine rankings, increases in website traffic, and enhanced domain authority. Regular reporting and analysis ensure that our clients are informed of the campaign's progress and success.

What Ongoing Support Do You Offer After Implementing a Backlink Strategy?

After implementing a backlink strategy, we provide ongoing support that includes monitoring the backlinks' performance, making necessary adjustments to the strategy, and continuous reporting. We ensure that the backlink profile remains robust and effective over time, adapting to any changes in search engine algorithms and the PropTech market.

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