SEO Services for Publishing

Publishing your content's potential to the max. We use SEO to increase your publishing house's visibility, drawing readers and authors to your literary world.


Join our fast-growing clients

MADX is a top player in the premier league.

Constantly delivering value above and beyond high quality execution.

They help shape our strategic thinking impacting our entire content marketing engine.

Oren, CEO of Kuvre
Oren Greenberg
CEO, Kurve

How does it work?

  • research icon to represent MADX seo research services

    Keyword Research

    We harness in-depth keyword research to pinpoint opportunities for your business. By targeting precise, high-impact terms, we elevate your rankings, driving organic traffic and fostering growth in a competitive digital landscape.

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    Content Marketing

    We leverage strategic content marketing to amplify your website's impact. By crafting compelling, SEO-optimized content, we not only enhance your site's authority but also engage visitors, converting them into loyal customers and boosting your business's online presence.

  • an icon with gears, graphs and a magnifying glass to represent SEO optimisations

    Technical Optimization

    We employ meticulous technical optimization to supercharge your website's performance. By refining site structure, improving load times, and addressing backend issues, we ensure a seamless user experience, bolstering your site's rank and enhancing the digital footprint of your business.

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    Link Building

    We execute strategic link-building campaigns to fortify your website's authority. By cultivating high-quality, relevant backlinks, we elevate your site's credibility in search engine eyes, driving organic traffic and solidifying your business's position in the competitive online arena.

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    Market Research

    We delve deep into market research to understand your business landscape. By analyzing trends, competitors, and audience behaviors, we tailor strategies that resonate, ensuring your offerings stand out and effectively meet the evolving demands of your target market.

Our SEO Process for Publishing Businesses

Publishing Industry Market Analysis & Client Profiling

We initiate our SEO services for your publishing business with an in-depth market analysis of the publishing industry, complemented by a comprehensive understanding of your specific publishing niche, target audience, and goals. This foundational step is crucial for understanding the unique dynamics of the publishing sector, forming the basis for a customized SEO strategy that effectively promotes your publications and brand.

Targeted Keyword Research for Publishing Services

Our team conducts extensive keyword research, focusing on terms highly relevant to the publishing industry. This approach ensures your website attracts the right audience – authors, readers, and industry professionals seeking publishing services or literary content. We aim to identify high-traffic, relevant keywords that resonate with your publishing focus, whether it be books, journals, digital publications, or other media.

Optimizing Website for Publishing Industry Appeal

We optimize your publishing website to showcase your catalog of publications, author services, and industry expertise. This includes refining site structure for easy navigation, enhancing metadata for improved search visibility, and optimizing technical SEO elements to boost overall user experience and search engine rankings.

Developing Engaging and Informative Publishing Content

Content creation is crucial in the publishing field. We focus on developing informative and engaging content that highlights your published works, author success stories, and insights into the publishing process. This might include blog posts about literary trends, writing and publishing tips, book reviews, and author interviews, all designed to enhance SEO and attract potential authors and readers.

Strategic Backlink Building in Literary and Publishing Communities

We implement a strategic backlink campaign, targeting links from reputable literary, educational, and publishing-related websites. These backlinks are essential for enhancing your site’s search engine rankings and establishing your brand as a credible and authoritative source in the publishing industry.

Continuous SEO Performance Monitoring and Analytics

Using advanced analytics tools, we continuously monitor the effectiveness of your SEO strategy. This ongoing evaluation allows us to make data-driven adjustments, ensuring that your publishing services and content remain highly visible and appealing to your target audience in the competitive digital landscape.

Regular Reporting and Collaborative Strategy Adjustments

We provide detailed reports on the progress and impact of your SEO campaign. These regular updates enable us to collaboratively review and refine our strategies, ensuring they remain effective and aligned with the latest trends in the publishing industry and SEO best practices.


We work within your team

Slack Connect for 24/7 Support

We are available to help support & provide help with Slack Connect on a daily basis. Just send your request through and we'll be there to help.

You'll be able to access all your data, reports & project management tools via Slack

Transparent Management

Have access to real time project management tools that show you exactly whats being worked on and when.

Monthly Reporting

Explore 100+ integrations that make your day-to-day workflow more efficient and familiar. Plus, our extensive developer tools.

Business Stage


Early-stage startups with initial funding. We offer foundational strategies to solidify market presence and drive initial growth.

Series A+

Growing businesses post-initial success. We amplify expansion with advanced marketing tactics and data-driven optimizations.


Established, large-scale corporations. We provide bespoke solutions to refine processes, enhance visibility, and sustain market leadership.


Why businesses love MADX

  • a photo of the CEO of postalytics who MADX helps with their SEO


    CEO @ Postalytics

    "Introducing the team at MADX into our SEO strategy has been a life saver. With their research & writing, we now consistently rank in Google for ICP-specific queries."

  • a photo of the CEO of parcel tracker who uses MADX to improve SEO


    Co-Founder @ Parcel Tracker

    "My main priority is to grow our businesses revenue. MADX has been fundamental to growing our user acquisition through SEO, which hugely impacts our bottom line."

Frequently Asked Questions

What Are SEO Services for the Publishing Industry?

Our SEO services for the publishing industry are designed to optimize the online presence of publishers, authors, literary agents, and book marketers. We focus on using publishing-related keywords, creating content that showcases new releases, author interviews, and book reviews, and enhancing website structure to attract readers, literary enthusiasts, and potential collaborators.

How Can Publishing Businesses and Authors Benefit from SEO?

SEO strategies help publishing professionals and authors increase their visibility on search engines, connecting them with a wider audience of readers and book buyers. Improved search engine rankings lead to increased website traffic, higher engagement with published content, and more opportunities for book sales and promotions.

What is the Process of Implementing SEO for Publishing Websites?

We begin with an in-depth analysis of your online presence in the publishing sector. Our strategy includes targeting relevant literary and publishing keywords, developing engaging content that highlights your publications, and improving your website’s technical performance for search engines. Continuous monitoring and adjustments ensure the strategy remains effective and current with industry trends.

How Do We Measure the Success of Our SEO Strategies in Publishing?

Success is measured by key metrics such as search engine rankings, website traffic, and user engagement with your content. We provide regular analytics reports to track these metrics, enabling us to optimize the SEO strategy for your publishing business or literary project.

What Post-Implementation Support Do We Offer for Publishing SEO?

After implementing the SEO strategy, we offer ongoing support, including monitoring SEO performance, adapting to changes in search engine algorithms, and providing continuous consultancy. This ensures your publishing business or author website maintains a strong and effective online presence in the competitive literary market.