The EdTech SEO Agency for Online Education Platforms

Enhance your educational platform's visibility with our tailored EdTech SEO services. We connect your solutions with the educational community effectively.


Join our fast-growing clients

MADX is a top player in the premier league.

Constantly delivering value above and beyond high quality execution.

They help shape our strategic thinking impacting our entire content marketing engine.

Oren, CEO of Kuvre
Oren Greenberg
CEO, Kurve

How does it work?

  • research icon to represent MADX seo research services

    Keyword Research

    We harness in-depth keyword research to pinpoint opportunities for your business. By targeting precise, high-impact terms, we elevate your rankings, driving organic traffic and fostering growth in a competitive digital landscape.

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    Content Marketing

    We leverage strategic content marketing to amplify your website's impact. By crafting compelling, SEO-optimized content, we not only enhance your site's authority but also engage visitors, converting them into loyal customers and boosting your business's online presence.

  • an icon with gears, graphs and a magnifying glass to represent SEO optimisations

    Technical Optimization

    We employ meticulous technical optimization to supercharge your website's performance. By refining site structure, improving load times, and addressing backend issues, we ensure a seamless user experience, bolstering your site's rank and enhancing the digital footprint of your business.

  • an icon showing connected nodes to show how websites can connect with one another for link building services

    Link Building

    We execute strategic link-building campaigns to fortify your website's authority. By cultivating high-quality, relevant backlinks, we elevate your site's credibility in search engine eyes, driving organic traffic and solidifying your business's position in the competitive online arena.

  • a computer and article icon to represent content marketing guide

    Market Research

    We delve deep into market research to understand your business landscape. By analyzing trends, competitors, and audience behaviors, we tailor strategies that resonate, ensuring your offerings stand out and effectively meet the evolving demands of your target market.

How We Elevate Educational Platforms with EdTech SEO

Initial Consultation and EdTech Industry Analysis

Our process begins with an initial consultation to understand your unique position in the EdTech industry. We assess your goals, target audience, and current SEO standing. This crucial step allows us to tailor our SEO strategies to align with the specific needs and challenges of the EdTech sector.

Comprehensive Website Audit

We conduct a thorough audit of your website to identify SEO strengths and weaknesses. This includes reviewing site structure, content relevance, and user experience, particularly focusing on how these elements cater to the EdTech audience. Our findings guide our optimization strategy.

Keyword Research and Strategy Formulation

Our team performs in-depth keyword research, targeting terms that are most relevant to the industry of EdTech. We develop a strategic plan for integrating these keywords into your website, optimizing for both search engines and your educational audience.

On-Page and Technical SEO Optimization

We enhance your website's on-page elements and technical SEO. This includes optimizing meta tags, headers, images, and ensuring site speed and mobile-friendliness. These improvements are vital for better search engine rankings and user experience.

Quality EdTech Content Creation

Our content team develops high-quality, informative, and engaging content tailored for the EdTech sector. This content is not only SEO-friendly but also designed to resonate with educators, students, and tech enthusiasts, establishing your authority in the field.

Ongoing SEO Performance Monitoring

We continuously monitor the SEO performance of your website, using advanced tools to track improvements in rankings, traffic, and engagement. Regular analysis helps us refine our strategies and respond to the evolving needs of the EdTech market.

Reporting and Strategic Client Reviews

Transparency is central to our approach. We provide comprehensive reports detailing your SEO progress and hold review meetings to discuss results and future strategies. These sessions ensure you are always informed and that our efforts are aligned with your goals.


We work within your team

Slack Connect for 24/7 Support

We are available to help support & provide help with Slack Connect on a daily basis. Just send your request through and we'll be there to help.

You'll be able to access all your data, reports & project management tools via Slack

Transparent Management

Have access to real time project management tools that show you exactly whats being worked on and when.

Monthly Reporting

Explore 100+ integrations that make your day-to-day workflow more efficient and familiar. Plus, our extensive developer tools.

Business Stage


Early-stage startups with initial funding. We offer foundational strategies to solidify market presence and drive initial growth.

Series A+

Growing businesses post-initial success. We amplify expansion with advanced marketing tactics and data-driven optimizations.


Established, large-scale corporations. We provide bespoke solutions to refine processes, enhance visibility, and sustain market leadership.


Why businesses love MADX

  • a photo of the CEO of postalytics who MADX helps with their SEO


    CEO @ Postalytics

    "Introducing the team at MADX into our SEO strategy has been a life saver. With their research & writing, we now consistently rank in Google for ICP-specific queries."

  • a photo of the CEO of parcel tracker who uses MADX to improve SEO


    Co-Founder @ Parcel Tracker

    "My main priority is to grow our businesses revenue. MADX has been fundamental to growing our user acquisition through SEO, which hugely impacts our bottom line."

Frequently Asked Questions

What is EdTech SEO and How is it Different from Regular SEO?

EdTech SEO is specialized search engine optimization tailored to the educational technology sector. It differs from regular SEO in its focus on keywords and content strategies that resonate specifically with educators, students, and technology enthusiasts, addressing the unique challenges and opportunities in the EdTech market.

How Do We Identify Effective Keywords for EdTech Websites?

We identify effective keywords through in-depth research, which includes analyzing search trends in education and technology, understanding the language used by your target audience, and evaluating your competitors. This ensures we choose keywords that are not only relevant but also have a high potential to attract the right traffic to your site.

What Makes Our EdTech SEO Strategy Effective?

Our EdTech SEO strategy is effective due to our deep understanding of both the education sector and SEO best practices. We create a customized approach that combines on-page optimization, quality content tailored to the EdTech audience, and ethical backlinking to improve your site's visibility and ranking.

How Long Does It Take to See Results from EdTech SEO?

The timeframe to see results from EdTech SEO can vary, typically ranging from a few months to a year. It depends on several factors, including the current state of your website, the competitiveness of your niche, and the aggressiveness of your SEO strategy.

Can EdTech SEO Improve My Website's Visibility in Search Engines?

Absolutely. A well-executed EdTech SEO strategy can significantly improve your website's visibility in search engine results. By targeting the right keywords and creating quality content, we can enhance your site's ranking, making it more visible to your target audience.

Do We Provide Regular Updates on SEO Progress?

Yes, we provide regular updates and comprehensive reports on your SEO progress. These reports include key metrics such as rankings, traffic, and engagement, ensuring you are always informed about the performance of your SEO campaign.

What Post-Service Support Do We Offer in EdTech SEO?

After the completion of our services, we continue to offer support in the form of performance monitoring, ongoing consultations, and further optimization recommendations. Our aim is to ensure long-term SEO success and adaptability to the evolving EdTech landscape. In addition to our EdTech SEO service, we offer PropTech SEO to ensure long-term success.