NEW
GEO toolkit for ChatGPT, Perplexity & AI Overviews

Google AI Mode Optimization for SaaS

Increase brand visibility across Google’s AI-powered search experiences, including AI Mode and AI Overviews.

+187%
Avg. organic traffic / 6 mo
50+
SaaS projects
12.2M
AI Search impressions
10 min walkthrough · Co-founder Perry + a real client teardown
Working with
  • moonpay logo
  • veed.io company logo
  • postalytics company logo
  • parcel tracker company logo
  • brucira company logo
  • mashroom company logo
  • longvadon company logo
  • ruttl company logo
  • briefpro company logo
  • good annotations company logo
  • aptap company logo
  • Alexander company logo
  • Kurve company logo
  • EnterpriseAlumni company logo
  • maekersuite company logo
  • huggg logo
  • EmployPlan company logo
  • RCCO Logo
  • Upstix Logo
  • TitanHQ Logo
  • Volt Logo
  • Treecard Logo
  • Reveille Logo
  • Taggstarr Logo
  • Thunes Logo
  • Outra Logo
  • Seqera Logo
  • Ronspot Logo
  • Ordeful Logo
  • Beanstalk Logo
  • NextGEN Logo
  • Ronspot Logo
  • Exeevo Logo
  • Key ESG Logo
  • Hola Prime Logo
  • Barbri Logo
  • Irish Cancer Logo
  • Flick Logo
  • LearnEDI Logo
  • Nextflow Logo
  • Catalyst Logo
THE WORK

Built for the new Google search experience your buyers are already using

Google AI Mode is changing how search results are generated and consumed. Here's how we position your SaaS brand to appear in it.

01

AI Mode pattern and trigger analysis

We study how Google AI Mode responds to the queries your buyers are making — what content it cites, which formats it prefers, and where your brand currently sits in the generated responses.

02

Conversational content optimisation

AI Mode responds to conversational queries differently from traditional search. We restructure your content to match the phrasing, depth, and answer format that AI Mode pulls from when generating responses.

03

Entity and schema signal strengthening

We reinforce the structured signals Google AI Mode relies on — schema markup, entity relationships, and knowledge graph connections — to increase your brand's likelihood of being cited in AI-generated answers.

04

Visibility monitoring and share tracking

We track your brand's presence across AI Mode responses for target queries, benchmark against competitors, and iterate based on what's gaining and losing ground in this rapidly evolving channel.

Customer · Kurve

"MADX is a top player in the premier league. Constantly delivering value above and beyond high quality execution. They help shape our strategic thinking impacting our entire inbound marketing engine."

Google AI Mode

How We Optimise Your SaaS Content for Google AI Mode

AI Mode visibility audit and query analysis

We analyse which queries your buyers use in Google AI Mode, how the platform currently represents your brand and category, and where competitors are being cited in AI-generated responses. This baseline tells us exactly which content gaps and structural issues to prioritise.

Conversational content restructuring

AI Mode responds to conversational, multi-part queries differently from standard search. We restructure your content to match the depth, format, and answer structure that AI Mode draws from — moving from keyword-optimised pages to genuinely comprehensive, question-led content that AI systems trust enough to synthesise from.

Entity and schema signal strengthening

We reinforce the structured signals Google AI Mode relies on — schema markup, entity relationships, and knowledge graph connections — increasing your brand's likelihood of being selected as a source in AI-generated responses for your highest-value queries.

Ongoing monitoring and share-of-voice tracking

We track your brand's presence in AI Mode responses for target queries, benchmark against competitors, and iterate based on what's gaining and losing visibility. AI Mode is evolving rapidly — continuous monitoring is what separates sustained visibility from short-term appearances.

Our results

We Care About Results

Pipeline-tied reporting. Real numbers, real attribution, real outcomes.

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WHY MADX?

In-house, Freelancer Or Agency?

The economics, speed and depth of an agency - without the bloat. We work as an extension of your team, not a vendor.

All-in-one team

Strategy, content, links, GEO — one roster, one Slack.

Real expertise

Senior practitioners on every account. No juniors learning on you.

Live reporting

Always-on dashboards tied to revenue, not vanity.

Built for SaaS

We only work with SaaS — so we move fast.

Perry Steward, founder of MADX Digital

Perry Steward

Co-founder - MADX Digital

"We started MADX Digital because no agency was treating AI search like the structural shift it is. We're rebuilding the playbook for SaaS, and we'd love to show you ours."

HOW WE WORK

we partner with brands who are ambitious about growth

Every engagement starts with a scoping call so we can confirm fit, timeline, and the right mix of technical, content, and authority work. No surprise scope, no bait-and-switch.

01 / 03

Scoping call

Tell us what you’re building.

15-min call. We’ll listen, ask sharp questions, and tell you honestly if we’re the wrong fit.

02 / 03

Choose your fit

Sprint, retainer or custom.

90-day sprint, monthly retainers or something custom. Starting from $2,500 /mo.

03 / 03

start the work

Month 1 delivery, no long waits.

Onboarding wraps in 2-3 weeks. First deliverables ship before the end of month one.

FAQ

Frequently Asked Questions

Have more questions? Reach out to our sales team or schedule a call with our growth team

What is Google AI Mode and how is it different from regular Google search?

Google AI Mode is a conversational search experience that generates AI-written responses to queries by synthesising information from multiple sources. Unlike standard search, which returns a list of links, AI Mode produces a single generated answer that may include inline citations. It's particularly active on research-led, multi-step queries — exactly the type your SaaS buyers use when evaluating solutions.

How do you get cited in Google AI Mode results?

AI Mode draws from content that is well-structured, authoritative, and clearly relevant to the query. The strongest signals include comprehensive topic coverage, strong schema markup, entity clarity, high domain authority, and existing organic ranking signals. Being a source Google already trusts in traditional search significantly improves your chances of being cited in AI Mode.

Does AI Mode optimisation affect our regular organic rankings?

The improvements we make — content depth, schema, entity clarity, authority building — benefit both AI Mode visibility and traditional organic rankings. These aren't competing objectives. In most cases, optimising for AI Mode accelerates performance in standard search results at the same time.

How is Google AI Mode optimisation different from AI Overview optimisation?

AI Overviews appear at the top of standard search results for specific query types and draw from a relatively defined set of content signals. AI Mode is a separate, more expansive experience that handles complex, conversational queries and synthesises from a wider source pool. They share some overlap in optimisation approach but require different content depth and format strategies.

What does a 3-month Google AI Mode optimisation programme look like?

Month 1: Query audit, current visibility baseline, and content gap analysis. Month 2: Content restructuring for priority pages, schema implementation, and entity signal strengthening. Month 3: Monitoring, iteration, and expansion to the next tier of target queries. You end with measurable AI Mode visibility improvements and a clear view of how to continue scaling.

Is Google AI Mode available everywhere?

Google AI Mode is rolling out progressively across markets and query types. It's currently most active in the US and expanding globally. We track its availability and behaviour across your target markets and adapt the optimisation programme accordingly as the rollout continues.

How quickly can we expect to see visibility in AI Mode?

Structural and schema changes can influence AI Mode within weeks. Content improvements — particularly depth and comprehensiveness — typically take 6–12 weeks to reflect in AI-generated responses. Our 3-month programme is structured to deliver early wins quickly while building the content foundation for sustained AI Mode presence.

Related services

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Ready to Win in AI Search?

Free GEO audit and a 30-min teardown of your current AI visibility. No pitch, no commitment.

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